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Our Commitment to Privacy & Security

The Go Card USA is a product of Smart Destinations Inc., the nation’s leading provider of multi-attraction passes. We operate Go Visitor Cards in 9 destinations across North America. We want you to feel secure when browsing our site and doing business with us online. The following privacy and security policies outline the ways in which we are committed to protecting your personal information and the ways in which you can control how we communicate with you.


Information that we collect
Smart Destinations Inc. only collects personal information that you voluntarily provide to us. This includes any information that can be used to identify you individually, such as name, address, phone number, e-mail address, or credit/debit card number. We also collect aggregate data about visitors to our site via cookies, but this data cannot be used to identify any visitor individually.

No personal information is required to access any area of the site unless you are purchasing a Go Visitor Card on any of the Smart Destinations owned websites.

How we use your Personal information (PII)
We only use your personal information to complete the transactions you have intentionally initiated. We use this information to confirm your order and to respond to any questions you may have. Where required, we also share this information with certain intermediaries (UPS and other shippers) strictly to process and ship your order. We NEVER sell or rent your personal information to any third party for marketing, commercial, or any other purpose that is not essential to complete these transactions.

If you make a purchase at our site, we may notify you of recent product updates or additional services that will enhance your Go Visitor Card experience.  We also include you in our list to receive email updates about special offers, new products and services, other relevant information, and to allow you to provide feedback on how we can continue to improve our products.   If for any reason you do not wish to receive this information or do not wish for us to provide information as described in this Privacy Policy, please reply to any of our emails and type "unsubscribe" in the subject line or send an e-mail to our customer service email to opt-out. You may opt-out of receiving future mailings at any time.

There are several 'e-mail to a friend' features on our site that allow you to easily share product or other valuable information with your friends. Any e-mails provided to us in the use of these features are used solely for direction of the e-mail communication. These e-mails are not retained in our database nor are they used for any other communication other than for the purpose they are originally solicited for.

Anonymous Information
We share aggregate demographic data about visitors to our site. For example, we may tell a business partner how many visitors reached Smart Destinations Inc. via a link on their Web site. Under no circumstances are online business partners given information that could be used to identify those individuals.

We will never share or use your personal information in ways not described above without first providing you with the opportunity to opt-out of these uses.

Cookies are small data files generated by our web server and placed on your computer. We use cookies to track what pages you have viewed so that we can learn how to make our site as efficient as possible. We also use cookies to collect aggregate data for our attraction partners. These cookies cannot be used to identify any visitor individually.


How we Ensure that your Transactions are Secure
We use SSL technology to make it virtually impossible for a third party to intercept any information you send to us. SSL stands for Secure Sockets Layer, a security protocol developed by Netscape for managing the security of online message transmission. SSL encrypts or scrambles any information sent from your browser to the server you are connected to.

Our Certification Authority (CA) is Thawte. CAs are independent bodies that are authorized to issue and sign digital certificates, which validate a server’s security. Thawte, launched in 1995, is one of the first companies to provide this service and has built a reputation of unrivalled trust over the years. While checking out you can click on thawte seacl to verify that our seal is valid.

Online purchases are statistically safer than using your credit card at a restaurant or department store. We believe online purchases are far safer than traditional credit card transactions because the information is immediately encrypted into a scrambled message that can only be decrypted by an authorized computer.

Under the Fair Credit Billing Act, your bank cannot hold you liable for more than $50.00 of fraudulent charges. If your bank does hold you liable for any of this $50.00, we will cover the entire liability for you, up to the full $50.00. We will only cover this liability if the unauthorized use of your credit card resulted through no fault of your own from purchases made at our site while using the secure server.

In the event of unauthorized use of your credit card, you must notify your credit card provider in accordance with its reporting rules and procedures.


Other information you should know
Smart Destinations Inc. strives to do business with partners whose commitment to customer service, quality, and privacy is as strong as ours is. However, we suggest that you review the privacy policies of any external sites you may visit as they may differ from ours.

Any comments that you submit to us becomes the property of Smart Destinations Inc.

Smart Destinations Inc.
85 Merrimac Street, Suite 300
Boston, MA 02114
email Us

Smart Destinations may disclose to authorized law enforcement personnel the personal data of any person who poses a threat to our interests (such as customer fraud) or whose activities could bring harm to others.

If you are uncomfortable with making a secure shopping cart purchase but would like to purchase our products, please call 800-887-9103 during business hours.

Smart Destinations does not knowingly collect PII from people under the age of 18. If we become aware that a minor is attempting to submit such information, we will inform the minor that he or she is not eligible to do so. We will then delete any such information from our records.

Changes to this policy.
Smart Destinations, Inc. reserves the right to change this policy at any time. Please check this page periodically for changes. Your continued use of our site following the posting of changes to these terms will mean you accept those changes. Information collected prior to the time any change is posted will be used according to the rules and laws that applied at the time the information was collected.

Governing law.
This policy and the use of this Site are governed by Massachusetts law. Any claim related to the Site or this policy shall be brought in a federal or state court in Boston, Massachusetts, within one year after the claim arises. You agree no such claim may be brought as a class action. Visitors of Smart Destinations product websites consent to the jurisdiction and venue of such court as the most convenient and appropriate for the resolution of disputes concerning this policy. Smart Destinations and product websites are controlled, operated and administered entirely within the United States. If you are located outside the United States, please note the information you provide to us will be transferred to the United States. You hereby consent to this transfer.

Thank you for shopping at Smart Destinations.



Go Card USA offers unlimited, USA Sightseeing Tours and USA Travel Attractions in major cities throughout the United States. When you travel to the United States, visit Go Card USA and get your unlimited admission to tours and attractions in Boston, San Francisco, Seattle, Chicago, San Diego, Oahu, Maui, Los Angeles, Orlando and Miami.

Privacy Policy

©2008 Go Card USA™ is owned and operated by Smart Destinations, Inc.
800-887-9103, contact us

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